Simple Object(淡物质) is a homegrown independent furniture brand established in 2019. Inspired by the life philosophy of renunciation, Simple Object seeks to re-examine the relationship between people and material things, especially in this era of abundant consumer goods and intensified mental pressure. Through its light and simple design, Simple Object advocates for choosing things that are truly “suitable, necessary, and comfortable” to keep a clean and tidy home environment, and by extension, achieve a physically and mentally relaxing life.

From a practical point of view, Simple Object stays away from over-designing and focuses on creating durable, simple, and beautiful furniture at a reasonable price, providing a reliable solution for people in pursuit of a better life.